We make the road to retirement easier to travel.

For most young workers, retirement planning is often the last thing on their mind. It’s just too far off in the future. For that very reason, it gives me great satisfaction when I can talk to groups of young employees and be that voice that helps them to understand just how important long-term saving can be.

I was asked to speak to a small business with a relatively young staff about their group retirement plan – not the typical customer for this type of category. I explained the difference between contributing to their savings now, in the right way, compared to starting to save years down the road. I told them about two employees; a 22-year-old that starts contributing $2,000 a year to an RRSP and then stops in 10 years and the other, a 35-year-old that starts contributing $3,000 a year and keeps it up for 30 years. Ultimately, the younger employee will end up with the bigger nest egg, thanks to the power of starting early and compounding your savings.

I overheard one employee remark to another, “I’m in.” And in the end we had 100% of the employees sign up. An outcome like that really excites me because it lets me know that I really did get through to them and I’m also left with the knowledge that 40 years from now, their life will be better off.

- David Wright